In the wake of last(last) weekend's holy trinity of candy shaped like eggs, 4/20, and Wrestlemania, it occurred to me in a haze of pungent smoke and sweet jellybeans that if you want to study branding done right, skip the ad agencies and Fortune 500s; the real master class happens in the squared circle.
April 30, 2025 — Comments are off for this post.
WWE: A Master Class in Brand Storytelling
August 9, 2016 — Comments are off for this post.
Logo Redesign: Our Logo Gets A Haircut
The Attack logo just needed a bit of a refresh. Rather than go to a complete redesign, I just did a quick nip and a tuck on our existing logo to remove some of the explosion radius.
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