In the wake of last(last) weekend's holy trinity of candy shaped like eggs, 4/20, and Wrestlemania, it occurred to me in a haze of pungent smoke and sweet jellybeans that if you want to study branding done right, skip the ad agencies and Fortune 500s; the real master class happens in the squared circle.
GET OVER THE TOP
KILLER IDEAS IN MOTION
We make motion graphics for culture-focused brands and entertainment.
SUBCULTURE EXPERTS
Born from punk 'zines, comic books, and late-night creature features, Full Nelson brings raw visual energy with purpose behind every frame.
With deep roots in underground music, art, and design scenes, we focus on authenticity, not trends. Our mantra: we listen, we decode, then we make something real.
As we evolve, our mission has grown beyond motion design into helping brands shape how their products live and breathe in culture. We partner with teams to craft product-focused visual strategy, storytelling, and design systems that actually mean something.
We help brands escape the corporate jargon death grip and get back to talking like freakin' humans. Audiences can spot a fake a mile away. Subcultures shape what’s next, and brands that move with them build loyalty and reach. We help you tap into that energy without missing the nuance.
I’m Jerry Nelson, creative director and motion design mutant, and I’ve teamed up with heavyweights like Leo Burnett, Optimus, and Digitas to make work that gets noticed and moves people. Full Nelson is my creative HQ, part storytelling lab, part scalable strike force. (Yes, we can go solo or squad up and take on the world for you.)
We'll make your brand unforgettable where it counts: at checkout, on screen, and in the scene. Pitter - patter, let’s make something rad together!
EXPERIENCE
2D & 3D motion graphic designer, with nearly two decades of experience in motion graphics design, visual strategy, and After Effects animation. Oh yeah, and Cinema 4D with Octane and Redshift.
PRESS
Our work has been featured on the Colbert Report, Voyage Chicago, Reel Chicago, and Dead Formats 'Zine. We've also been on The Jacked Kirby Podcast, and Human Guinea Pig Podcast.
AWARDS
Effie (2008), Clio (2009), GPC Silver (2010),
Leo (2011), D&AD White Pencil (2012), GPC Gold (2013), Best of LinkedIN Profinder (2016),
Clutch Leader (2019,2020, 2021)
ANIMATION PRODUCTION
WORK
PLAY
This is a collection of finished work that’s not tied to clients. Personal projects, creative experiments, test renders, and frames from the pitch graveyard. It’s where I explore ideas and push boundaries, just for the love of making cool stuff.
ARTICLES
Attack Studios Named by Clutch as a Top 2022 Motion Graphics B2B Company in Illinois
At Attack Studios, we value our partners’ needs and vision. We support our clients with the production services they require to overcome their branding challenges. Since 2013, we’ve been a trusted delivery partner for groundbreaking animated solutions and motion graphics.
13 Types of Movie Title Design Sequences
There is a range of different types of Movie Title Design Sequences, Opening Credits, and Intros that filmmakers and directors use in their projects. Each one has its own distinct reason for existence and the role that it plays in storytelling beyond just showcasing the credit. The art of the title sequence is really a lot of detective work figuring out the themes of the story and putting that into a framework or motif of imagery that makes sense and adds to the narrative without giving too much away.
LET'S START TODAY
Ready To Tag Us In?
Let Us Be Your Secret Weapon.
We’re always game to meet new people and tackle wild motion projects. Drop us a line and we’ll hit you back with a few quick questions to get things rolling. Serious inquiries get a reply within 24–48 hours.
Want a head start?
Pro-tip: Hosting on YouTube or Vimeo? Paste your script into the description and boom, instant SEO boost. Don’t forget to drop in keywords ( Ubersuggest is your friend).
Contact:
Full Nelson
Jerry Nelson
(773) 369-9583
Chicago, IL 60625 USA
jerry@fullnelson.studio
We’re not accepting resumes or internships right now.
Please do not solicit your services to us.
© Jerry Nelson 2021 | Attack Motion Design is a company registered and licensed in Chicago, IL USA.
© Jerry Nelson 2013 | Attack Motion Design is a company registered and licensed in Chicago, IL USA.